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Advertising Policy

The Long Beach Post and Long Beach Business Journal are operated by Pacific Community Media (PCM), a subsidiary of Pacific6 Enterprises. The principles of Pacific6 guide business development, sustainability and the strategic vision for PCM, but do not direct editorial decisions or news coverage. Advertising profits are reinvested back into the publications and community.

Integrity and maintaining the public’s trust in our work is paramount to all we do at PCM. The following ethical framework outlines our current policies and guidelines:

PCM derives income from companies that advertise with us, sponsor or underwrite events and special sections, and subscriber memberships.

PCM does not take payments of any kind in return for coverage.

PCM will not adjust their editorial coverage to advertisers wishes.

Employees of PCM are governed by a conflict-of-interest policy on personal financial gains, including gifts and trades for personal benefit, and will not allow any relationship with an advertiser to compromise PCM’s editorial integrity.

Advertisements and sponsored content on PCM’s sites are either targeted from an outside vendor or placed by local advertisers that are working with PCM directly. PCM reserves the right to refuse or remove any advertising that is inconsistent with, or may tend to bring disparagement, harm to reputation or other damage to PCM’s brand.

For PCM’s full advertising policy, click here.

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