{"id":5069,"date":"2008-12-31T09:17:00","date_gmt":"2008-12-31T09:17:00","guid":{"rendered":"http:\/\/lbpost.com\/articles\/sports\/how-to-fix-lb-sports-4-fix-the-media\/"},"modified":"2008-12-31T09:17:00","modified_gmt":"2008-12-31T09:17:00","slug":"how-to-fix-lb-sports-4-fix-the-media","status":"publish","type":"post","link":"https:\/\/lbpost.com\/sports\/how-to-fix-lb-sports-4-fix-the-media","title":{"rendered":"HOW TO FIX LB SPORTS: #4, Fix The Media"},"content":{"rendered":"<p><div style='float:left;padding-right:10px;padding-bottom:5px;'><img src='images\/archive\/sports\/photo4189597.jpg' align='left' \/><\/div>\n<p> <!--StartFragment-->     <\/p>\n<p class=\"MsoNormal\"><span class=\"Apple-style-span\" style=\"font-weight: bold;\">#4: Fix The Media<\/span><\/p>\n<p class=\"MsoNormal\">Er.<span style=\"mso-spacerun: yes\">&nbsp; <\/span>Yeah.<span style=\"mso-spacerun: yes\">&nbsp; <\/span>That&#8217;d be us.<span style=\"mso-spacerun:  yes\">&nbsp; <\/span>Prior to the launch of this website, news coverage of Long  Beach sports (by local outlets) was limited to the Press Telegram (whose budget  implosions are well-documented), a broadcast of one game a week on Ed.Tv, and&hellip;  that was pretty much it.<span style=\"mso-spacerun: yes\">&nbsp; <\/span>This is,  as we&#8217;ve mentioned previously, one of America&#8217;s largest cities, with a larger  population than Miami, which has five newspapers covering local sports (and two  more that print in Spanish), three TV stations, and two radio stations keeping  up on local action.<span style=\"mso-spacerun: yes\">&nbsp; <\/span>Granted, we  suffer from the fact that we&#8217;re in the shadow of Los Angeles&mdash;the bigger  publications and TV stations up there don&#8217;t recognize LB as important enough to  cover regularly (how many Long Beach State articles have you read in the Times,  or how many Poly highlights have you seen on NBC broadcasts?), and few have  ventured to start new enterprises that are local-grown, because of the myth  that LB is just an LA suburb and not, you know, bigger than Miami.<\/p>\n<p class=\"MsoNormal\">But for all its evils, the fact is that the media drives  sports.<span style=\"mso-spacerun: yes\">&nbsp; <\/span>How much easier is it to  follow college football or get excited about NFL playoff matchups because ESPN  helps to build hype, as well as showing games and providing highlights?<span style=\"mso-spacerun: yes\">&nbsp; <\/span>The job of the media is to keep the  community apprised of what&#8217;s going on, help them get to know their teams and  players, and (in the digital age) to bring some highlights and excitement to  the table.<span style=\"mso-spacerun: yes\">&nbsp; <\/span>There are 14 teams at  Long Beach State (not counting the excellent club teams), and there are 21  sports (participated in by seven high schools) in the Moore League.<span style=\"mso-spacerun: yes\">&nbsp; <\/span>Not counting youth sports (like the  World Champion LB PONY team), pro teams like the Armada, and special events  like the Grand Prix and the marathon, that&#8217;s a total of over 150 teams  competing in the area, all of whom have a story, all of whom the community  deserves to know about.<span style=\"mso-spacerun: yes\">&nbsp; <\/span>Even if  the PT returned to its glory days, and we were able to quintuple our video  highlights, game writeups, and podcast episodes, Long Beach would still be  about halfway to where it should be.<span style=\"mso-spacerun: yes\">&nbsp;  <\/span><\/p>\n<p class=\"MsoNormal\">So: anyone want to go halfsies on an LB Sports TV channel?&nbsp;<\/p>\n<p>     <!--EndFragment-->                 <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Continuing our top ten ways to fix LB sports, we bring you number four.<\/p>\n","protected":false},"author":33,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"newspack_sponsor_sponsorship_scope":"","newspack_sponsor_native_byline_display":"inherit","newspack_sponsor_native_category_display":"inherit","newspack_sponsor_underwriter_style":"inherit","newspack_sponsor_underwriter_placement":"inherit","inline_featured_image":false,"newspack_ads_suppress_ads":false,"newspack_popups_has_disabled_popups":"","_":"","_author_alias":"","cap-aim":"","cap-description":"","cap-display_name":"","cap-first_name":"","cap-jabber":"","cap-last_name":"","cap-linked_account":"","cap-newspack_employer":"","cap-newspack_job_title":"","cap-newspack_phone_number":"","cap-newspack_role":"","cap-user_email":"","cap-user_login":"","cap-website":"","cap-yahooim":"","newspack_article_summary":"","newspack_email_html":"","newspack_email_type":"","newspack_featured_image_position":"","newspack_hide_page_title":"","newspack_hide_updated_date":false,"newspack_post_subtitle":"","newspack_show_share_buttons":"","newspack_sponsor_byline_prefix":"","newspack_sponsor_disclaimer_override":"","newspack_sponsor_flag_override":"","newspack_sponsor_only_direct":"","newspack_sponsor_url":"","newspack_article_summary_title":"Overview:","newspack_show_updated_date":false,"footnotes":""},"categories":[3],"tags":[],"newspack_spnsrs_tax":[],"coauthors":[],"class_list":["post-5069","post","type-post","status-publish","format-standard","hentry","category-sports","entry"],"_links":{"self":[{"href":"https:\/\/lbpost.com\/sports\/wp-json\/wp\/v2\/posts\/5069","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lbpost.com\/sports\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lbpost.com\/sports\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lbpost.com\/sports\/wp-json\/wp\/v2\/users\/33"}],"replies":[{"embeddable":true,"href":"https:\/\/lbpost.com\/sports\/wp-json\/wp\/v2\/comments?post=5069"}],"version-history":[{"count":0,"href":"https:\/\/lbpost.com\/sports\/wp-json\/wp\/v2\/posts\/5069\/revisions"}],"wp:attachment":[{"href":"https:\/\/lbpost.com\/sports\/wp-json\/wp\/v2\/media?parent=5069"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lbpost.com\/sports\/wp-json\/wp\/v2\/categories?post=5069"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lbpost.com\/sports\/wp-json\/wp\/v2\/tags?post=5069"},{"taxonomy":"newspack_spnsrs_tax","embeddable":true,"href":"https:\/\/lbpost.com\/sports\/wp-json\/wp\/v2\/newspack_spnsrs_tax?post=5069"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/lbpost.com\/sports\/wp-json\/wp\/v2\/coauthors?post=5069"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}