Whoever said drinking beer is a waste of money has never bought a glass of Rock Bottom’s Fire Chief Ale. Released once a year along with a special themed menu of spicy foods, Fire Chief Ale is the brewery chain’s most selfless promotion, one that donates a portion of the proceeds to local fire departments and their charities.
At Rock Bottom Long Beach, the beer will be officially tapped on Tuesday, February 25 and for every pint sold through March 30, Friends of the Long Beach Fire Department will receive a 25-cent donation.
The beer, brewed by Rock Bottom Long Beach’s in-house Brewmaster Thomas Mercado, is a medium-bodied amber ale made with toasted malts and Northwestern hops. Its release coincides with a limited-time complementary menu that includes fire-themed dishes such as “3-Alarm Brisket Chili,” “Tequila Lime Shrimp Salad,” a jalepeño bbq-sauce Cowboy Burger and “Campfire Shrimp” with a smokey paprika glaze.
Since the promotion’s inception in 1991, Rock Bottom has raised nearly $1.6M for fire departments around the country.
A tapping party for this year’s Fire Chief Ale will take place at 5PM at Rock Bottom Long Beach, 1 Pine Ave.
Read more:
- Get to Know Your Local Beer-Maker: Q and A with Rock Bottom Long Beach’s Thomas Mercado
- OP-ED: Could Craft Beer Become Long Beach’s Newest Growth Industry?
- Rock Bottom Long Beach Unveils Face Lift
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