A Long Beach dessert and cake studio is on a roll with one of its latest creations, a cake that looks uncannily, almost disturbingly like a roll of toilet paper.

The lighthearted approach to people clearing store shelves of the bathroom necessity has caught on quickly with customers who are turning to the sweet and clever idea to brighten their own, and each others’ days, during a time of uncertainty.

“People are sending it as gifts just to cheer someone up because it says, ‘I’d give you my last roll,’” said Sweet and Saucy Shop’s Eileen Francabandera who co-founded the shop with her daughter, Melody Brandon.

The 10-year old Bixby Knolls business, accustomed to catering corporate events, weddings and parties, has been adjusting to all those events being canceled, but its team is no stranger to coming up with new and creative ideas, the toilet paper cake as just one example.

New offerings also include DIY cupcake and cookie decorating kits for kids and families at home, said Francabandera.

“We’ve always made funny, quirky things,” said Head Consultant Cortney Pritchard. “People are liking the light-heartedness of it.”

Not to mention, having 191K Instagram followers has helped. Orders for the “Charmin” confection poured in soon after they posted it on their account @sweetnsaucyshop last week, Pritchard said.

The cake itself is made of a fondant exterior, and customers can choose the kind of cake for the inside, popular selections have included Oreo, red velvet and s’mores flavors. The cupcakes, along the same theme, topped with puns including “You’re so Charmin” and “They see me rollin’,” have also been popular with patrons.

Sweet & Saucy is offering $5 delivery in Long Beach and discounted delivery everywhere else. They also offer curbside pick-up. Learn more about the dessert and cake studio at sweetandsaucyshop.com.