ASICS World Series, FIVB Grand Slam Volleyball Tourney to Invade Long Beach

The Fédération Internationale de Volleyball (FIVB) has announced that the U.S. will host the Grand Slam volleyball tournament for the first time in a decade–and it will be right here in Long Beach.

The FIVB–the international governing body for indoor, beach, and grass volleyball–has also announced that the event will include the inaugural ASICS World Series Cup that will put the U.S.’s top male and female players in competition with one another.

“The ASICS World Series of Beach Volleyball will be an extraordinary beach volleyball and beach culture experience,” said event creator and promoter Leonard Armato in a released statement. “Not only will we have the best players in the world competing as they did in the Olympic Games, but we will go beyond that by incorporating the highest level of four-person and six-person beach volleyball. Finally, we will also be integrating a beach music festival throughout the event.”

The competition, which offers over a half-million dollars in prizes, is one of the most prestigious sporting events in the world, with tens of thousands of people expected to converge along the beaches of Long Beach. Exclusively coverage will be provided by NBC, NBC Sports, and Universal Sports Network.

“We are excited to bring an officially sanctioned FIVB event back to the United States for the first time in almost ten years,” said Rob Simmelkjaer, Senior Vice President, NBC Sports Ventures and International. “Beach volleyball was tremendously successful during the 2012 London Olympics, and the ASICS World Series of Beach Volleyball will be a compelling event.”

Coverage begins Thursday, July 25 at 5PM on NBC Sports Network with women’s Grand Slam quarterfinal competitions, and will continue through the weekend. The World Series Cup Women’s Finals will air Saturday, July 27 at 1PM on NBC, with the Men’s Finals airing Sunday, July 28 at 1:30PM on NBC. In addition to programming on NBC and NBC Sports Network, Universal Sports Network will also provide more than 13 hours of coverage of the event.

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Brian Addison has been a writer, editor, and photographer for more than a decade, covering everything from food and culture to transportation and housing. In 2015, he was named Journalist of the Year by the Los Angeles Press Club and has since garnered 19 nominations and two additional wins for Best Political Commentary for his work at KCET and Best Blog for Longbeachize, a section of the Long Beach Post. In 2019, he was awarded the Food/Culture Critic of the Year across any platform at the National Arts & Entertainment Journalism Awards. Brian currently serves as a columnist and editor for the Long Beach Post.
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