The NFL’s kickoff party is coming to Alamitos Beach next week

Workers began construction at Alamitos Beach this week for what will be the 2022 NFL Kickoff Experience on Thursday, Sept. 8, celebrating the return of the NFL season and the kickoff game between the Super Bowl-champion LA Rams and the Buffalo Bills at SoFi Stadium.

Before the teams meet in Inglewood, the daylong kickoff event in Long Beach will offer opportunities to meet Rams legends, take selfies with the Vince Lombardi Trophy, run 40-yard dashes against virtual NFL players and attend a live concert by Latin music sensation J Balvin. Portions of the concert will be on NBC and the NFL Network’s pregame show coverage.

Crews setting up equipment for the 2022 NFL Kickoff Experience on Alamitos Beach. The free event will happen Thursday, Sept. 8. Photo by Brandon Richardson.

The kickoff experience will open at noon with J Balvin’s concert beginning at 4 p.m. Those who can’t make it in person can stream the concert live on,  the NFL App and as well as across the NFL’s Twitter, Instagram and Facebook platforms.

After the concert, guests can stick around to catch the kickoff game between the Rams and Bills, which will be broadcast on screens around the beach. Seating will be available on a first-come, first-served basis. The game is set to start at 5:20 p.m.

The entire event is free and open to the public with tickets available by registering on the NFL’s website, here.

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Cheantay Jensen is reporter and award-winning videographer who covers entertainment, art, food and culture for the Hi-lo section of the Long Beach Post. And sometimes breaking news, you know, just to keep things interesting.